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Every card in the deck

Sixty-nine cards across four categories, plus the four perspective cards, each with its own page: the question it raises, prompts to explore it, and voices from the experts who shaped it. Search by keyword or filter by category.

cat/01

AI Conversations

29 cards

Explore the big questions around AI in your organization. From the basics to where you draw ethical lines, these cards give a team a shared footing before it reaches for tools and solutions.

intro to ai

JAI-01

Tools

the tools, services and ai solutions you use

JAI-02

AI Fundamentals

main concepts you need to know related to ai

JAI-03

Use Cases

examples of how ai can strengthen journalistic work

JAI-04

Skills

what you know and need to learn to work with ai

JAI-05

Purpose

why you use ai and what your intention is

JAI-06

Hopes

what you hope ai could do for your work and organization

JAI-07

Fears

concerns and risks around using ai

JAI-08

Prompt

how you instruct and guide ai to achieve what you want

JAI-09

Trends

what is changing in journalism and ai

ai policy

JAI-10

Guidelines

do's and don'ts on working with ai

local and regional rules that govern journalism and ai use

JAI-13

AI Disclosure

how you explain and communicate your use of ai to your audience

JAI-14

Reporting on AI

covering ai developments and impacts

ai operations

JAI-15

Team & Partners

team members, project partners and strategic alliances

JAI-16

Training & Support

how you train, learn and troubleshoot ai use

JAI-17

Leadership & Culture

how you manage change and create a collaborative culture

JAI-18

Documentation

document and share knowledge about how ai is used

JAI-19

Dependencies

who controls the technology you rely on and what risks it entails

JAI-20

Reliability

how you make sure ai delivers reliable, accurate output

JAI-21

Data

what data you have and how you use it

ai ethics

JAI-22

Accountability

who takes responsibility for ai use or when things go wrong

JAI-23

Red Lines

what should never be done with ai and why

JAI-24

Bias

how you understand bias and avoid reproducing it

JAI-25

Privacy

how you protect sensitive information

JAI-26

Security

how you keep data, systems, devices and staff safe

JAI-27

Environment

how your use of ai affects the climate and the environment

JAI-28

Social Impact

how your use of ai affects communities, jobs and society

JAI-29

Accessibility

how you ensure your content is accessible and inclusive for all audiences

cat/02

Organisation

9 cards

Look at the foundations of your media organization: your brand, your audiences, your focus, and your values. Understanding where you come from helps you see where you are heading and where AI fits in.

JAI-30

Brand

how you present yourself as an organization

JAI-31

Focus

your niche, topics you prioritize and what sets you apart

JAI-32

Public Good

how you provide value, support and engage communities

JAI-33

Values

the principles and ethics that guide your journalism

JAI-34

Viability

how you generate income and fund your journalism

JAI-35

Journalistic Quality

how you create high-quality journalism

JAI-36

Trust

what builds credibility and what risks eroding it

JAI-37

Audience

who they are, what they need and how they consume media

JAI-38

Processes

key workflows and who is involved

cat/03

Journalism

13 cards

Map the core steps of journalism, from finding stories to publishing them. Use the cards to see how your newsroom works today and where AI might help or get in the way.

JAI-39

Discovery

how you find stories, monitor situations and look for angles

JAI-40

Research

how you gather information and investigate stories

JAI-41

Fact-checking

how you verify information and identify manipulated content

JAI-42

Reporting

how you record, gather material and conduct interviews

JAI-43

Production

creating content from draft to publication

JAI-44

Editorial Review

refining storytelling, ensuring editorial standards and approving publication

JAI-45

Editorial Coordination

how you coordinate people, priorities and decisions

JAI-46

Language & Translations

working across multiple languages and cultures

JAI-47

Content Transformation

creating and adapting content to different formats and platforms

JAI-48

Distribution

publishing stories across different platforms and channels

JAI-49

Audience Engagement

involving the audience and personalizing content

JAI-50

Analytics

using data insights to improve journalism and impact

JAI-51

Perspective

4 cards

Four lenses for reading your own workflow: the tasks you do, the challenges you carry, the quick wins within reach, and the priorities you want to set.

JAI-52

Challenges

inefficiencies, problems and opportunities to work on

JAI-53

Tasks

your core work activities

JAI-54

Quick Wins

what could provide fast rewards

JAI-55

Priorities

what you prioritize and want to focus on

cat/05

AI Solutions

18 cards

Design, build, and evaluate a practical AI tool. From defining the problem to weighing costs and risks, these cards take a team from an idea to a working prototype, one step at a time.

designing solutions

JAI-56